ANA to FCC: Cable-Box Competition Is Bad for Advertisers

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Saying it would allow blocking and alteration of advertising, the Association of National Advertisers has asked the Obama administration to drop a proposal that would open the door to cheaper competitors to cable company “set top” boxes that deliver video content. The Federal Communications Commission new set-top rules would require …

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Tencent's Quarterly Online Ad Revenue Jumps 73%

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Tencent’s investment in NBA broadcasts and entertainment content is paying off, driving a surge in online ad revenue and boosting profits at Asia’s biggest instant messaging company. Net income climbed 33% to a record $1.4 billion in the first quarter, the Shenzhen-based company said on Wednesday. After converting WeChat and …

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MGM Resorts Upgrades to Integrated Customer Data

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MGM Resorts International’s Excalibur hosts a rowdy dinner show featuring jousting knights on costumed steeds, Mandalay Bay is billed as an aquatic playground, and the Bellagio’s grounds are studded with massive fountains. Up until recently, the firm’s data-management systems associated with each of its Las Vegas hotels and casinos were …

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